on ya bike britain

Thursday 1st November 2018

It's a feeling that we do often think about. Will that driver past me with enough space? I know that driver has 'seen' me but are they going to pull out on me? We often sometimes think of the occasions we have had disputes with drivers who have put us in harm's way which makes us question why do we bother commuting? No one is perfect in terms of road behaviour, there's bad cyclists as much as bad drivers and it's these people that you remember most. Unfortunately, Decathlon have found that one of the main reasons why not more people choose to commute by bike is because of the fear of using our roads. What a sad state of a world to be in if people are not looking out for each other, poor driving will never be totally eradicated (there's always going to be a bad egg somewhere!) but we should all encourage others to question how they treat others no matter what mode of transport they use...


Despite the government pouring £1.2 billion into cycling*, new research has revealed that it is still only a slim few who are cycling to work, with many citing nervousness about cycling in traffic as the reason. A survey of more than 7,600 UK adults published by Decathlon in the Decathlon Activity Index 2018, shows that only 7% of the nation is commuting to work with a bike. Despite cities including Manchester, Cambridge and London having made drastic changes to accommodate cycling, more than 1 in 4 (26%) still feel it is too dangerous to do so. This was followed by 21% who said they are still too scared to cycle the roads to work.


Philippe Rebelo, UK marketing director at Decathlon commented: “It is clear to see that not many of us actually choose to commute to our workplace with a bicycle. This is despite the Government increasing the spend on cycling, with improvements for cycle to work schemes and even overhauls of roads in cities to accommodate cyclists."


Meanwhile, 21% also said that the distance to their place of work is too far to travel via bike. 17% admitted they don’t even own a bike, even though cycle to work schemes are making this more viable for commuters, with 183,423 employees picking up this scheme in 2014*. A further 1 in 7 confessed that they actually don’t like cycling which explains why they currently can’t commute to work with a bicycle.


Rebelo continued: “There are many advantages of cycling to work that people seem to be missing out on - commuting to work via a bicycle is a great way to form a healthier lifestyle, it is cheaper and is better than other options. Even better, those without a bike can get one via the governments bike to work scheme – and there are a number of bikes that can be rented in UK cities too. It is extremely inexpensive in the long run as you only need a bike, lights and a helmet and you’re off.We want to help the UK fall back in love with sports – we believe that sports should be accessible for all – cycling included. It is after all one of the sports that the UK is best known for competing in thanks to home grown talent like Mark Cavendish, Bradley Wiggins and Laura Kenny.” 


The Decathlon Activity Index tracks rates of participation in sport and other physical activities across the year through a monthly, national survey. Decathlon has 45 stores in the UK and sells a variety of sports equipment, clothing and accessories perfect for those want to get active or excel their performance.


For more information, visit www.decathlon.co.uk